ABOUT THE WORKSHOP

A Customer Relationship Management tool (CRM tool) is your startup’s commercial control board. It becomes key when designing and managing your customer journeys and they help you close as many customers as you can and lets you automate parts of your sales efforts.

When using CRM tools, you take a structured and strategic approach to managing and analyzing customer interactions, making the most of all your customer interactions.  At the same time, it becomes a treasure trove of data to support your business case to investors, funding applications and financial forecasting in your startup.

CRM-systems come in many different shapes and sizes. In this workshop we will cover CRM-systems from a basic spreadsheet to dedicated CRM-software and build-it-yourself with NoCode/LowCode tools.

We will cover the pros and cons of different methods and help you assess which CRM-system is the best fit for your startup and help you get started.

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YOU WILL GET

• An understanding of why startups use CRM – even early stage
• Introductions to 3 types of implementable CRM tools
• Hacks and tips to how to get started for free

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PRACTICAL INFO

DATE: November 5, 2025
TIME: 9.00-12.00
LOCATION: Conference Room, The Kitchen
SIGN UP: sign up link available from mid-September

Workshops that take place after November 1 will not open for sign-ups until mid-September. This is due to the implementation of a new event management system at Aarhus University. We apologize for the inconvenience.

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ABOUT THE WORKSHOP

Are you seeking private investors? Prepare yourself to navigate the funding process with confidence.

Securing private funding for the first time often raises important questions:

• What type of investor should we contact, how and when?
• How much equity should we offer and at what valuation?
• What ticks the boxes for private investors?

At this workshop we equip you with the knowledge and tools you need to raise private capital successfully.

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YOU WILL GET   

• An intro to investor types, funding rounds and types of investments.
• A Cap-table Excel spreadsheet to plan future ownership distribution.
• Expert tips to make you irresistibly appealing to investors

P.S. If you’re exploring alternative funding avenues like public soft funding, be sure to check out our “Finding the right funding for your startup” workshop!

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PRACTICAL INFO

DATE: November 6, 2025
TIME: 9.00-12.00
LOCATION: Conference Room
SIGN UP: sign up link available from mid-September

Workshops that take place after November 1 will not open for sign-ups until mid-September. This is due to the implementation of a new event management system at Aarhus University. We apologize for the inconvenience.

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Mastering your startup’s financial future
Financially sound operations are key to any startup that wants to be in the market for the long run. However, accurately predicting a startup’s future financial standing presents a challenging task.

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Ever wondered:

• Will your startup ever achieve profitability?
• When do you potentially run out of cash?
• Do you need investment or alternative sources of cash? And if so, how much and when?

In this workshop, you’ll acquire the essential skills to craft your own cash flow statement and forecast your financial trajectory.

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Who should attend?
This workshop is tailored for startups that anticipate incurring development costs before reaching profitability. No prior financial expertise is necessary – all you need are basic Excel skills and a positive attitude.

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OU WILL GET

• A Financial Forecast Excel spreadsheet to start plotting your numbers and foresee your startup’s financial future.
• A Cash Flow Excel spreadsheet that keeps you informed about potential cash shortages.

P.S. If you’re exploring sources of funding, be sure to check out our “Finding the right funding for your startup” workshop

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PRACTICAL INFO
DATE: November 12, 2025
TIME: 12.30-15.30
LOCATION: Conference Room, The Kitchen
SIGN UP: sign up link available from mid-September

Workshops that take place after November 1 will not open for sign-ups until mid-September. This is due to the implementation of a new event management system at Aarhus University. We apologize for the inconvenience.

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How can we bring more women and more perspectives into Danish entrepreneurship?

We bring together founders and stakeholders to share experiences and build connections across industries.

The topics cover a wide range – from pitching techniques to funding and scaling – and across all sectors.

Join the network where we celebrate entrepreneurship and diversity.

Deadlines
Registration deadline: November 13, 2025
Cancellation deadline: November 13, 2025

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